Auro
Company Portrait
AURO, is a consistent pioneer in ecological natural paints, wood care products and cleaning products. Our colours, varnishes, glazes, oils, waxes and cleaning and care products – all made from natural raw materials – are high-performing and unique in their combination of quality and ecological commitment.
Supervisory Board: Professor Dr. Arnim von Gleich (Chairman of the Supervisory Board), Thomas Lange, Dr.-Ing. Jan Fischer
Executive Board: Edwin Hribek
1983 – Foundation
as a GmbH; converted into a public limited company in 1998
Production site: Braunschweig, Germany
Milestones in AURO's Company History
2024
Winner of the German Sustainability Award 2025 — AURO wins in the Corporate category, in the Paints & Coatings segment.2023
New production hall — Built to meet the enormous success of the COLOURS FOR LIFE line and professional lime paint. Production capacity scaled up significantly.2022
Launch of COLOURS FOR LIFE Wood Stains with ecological pastes — machine tintable.2019
Introduction of our Ecolith lime paints for interiors and facades.2017
AURO becomes the first paint manufacturer to develop a machine tinting system for wall paints using consistently ecological pastes.2015
AURO product development advances into new areas of technical performance with state-of-the-art biogenic binders.2014
30 years of tradition and innovation. AURO relaunches the "classic edition" line. Classic paint raw materials and their stories.2012
From 2012, major investments in personnel in R&D, Shipping & Logistics, and Domestic & International Sales.2009
New sales building and renovation of the administration building, with Shop & Showroom integration as a forward-looking investment.2008
Launch of the professional lime product range. Mineral paints for mold prevention. AURO quickly gains market share and expands the range.2007
Launch of the "Brilliant Solutions" cleaning and care range. Ecological-technical specialty cleaners for all household applications.2006
AURO Wood Stain Aqua No. 160-84 wins test in Germany's most well-known consumer magazine Stiftung Warentest.2004
Introduction of a new label concept with revised product classification for all product areas.2001
Complete solvent-free AURO product range — Lacquers, Stains, Waxes and Oils — now on the market.1999
Environmental Award from the international environmental foundation "Friends of the Earth".1998
Launch of the R&D project "Solvent-Free Natural Paints" with DBU funding.1994
AURO receives the B.A.U.M. Environmental Award.1992
WWF/Capital: Dr. Hermann Fischer named "Eco-Manager of the Year".1990
Re-introduction of the laundry and cleaning products range (AURO brand AWALAN).1989
First product test: AURO Wall Paint — Stiftung Warentest rating "good".1983
Founding of AURO Pflanzenchemie GmbH in Braunschweig (from 1998: AG).








